Over the last two months, revenue for the B Square Beacon is up about 20 percent. The number of “paid subscribers” is up by the same amount.
At last count, 108 patrons have pledged a total of $856 a month to support The Square Beacon.
It’s a solid number. But it won’t sustain one reporter, let alone the full newsroom of journalists that I think this community deserves.
Still, any upward trend is counter to the sharp revenue drop that traditional news outlets have seen during the COVID-19 pandemic.
That makes me believe a full local newsroom could be supported with the voluntary subscription model used by The Square Beacon.
Compared to traditional news outlets, it’s a model that relies on more rank-and-file community members to provide smaller contributions.
I think that approach will be more resilient in times of economic crisis than one that relies on fewer, but much larger contributions. Continue reading “Beacon Benchmark: A more resilient funding model for local journalism—what do you say?”